Achieved a Click Through Rate
of 0.09% generating a variety of latest sales
In the first month of
activity, the Value Per Action was decreased by 20%
Return on Investment of 272%
Social shares by Online
To ignore over-targeting remaining visitors.
A dynamically innovative digital media suite that enables users to be retargeted supported the tour they saw last and spent the foremost time viewing. This was done by introducing an applicable campaign to extend reach by showing prospective audiences the present, and most well-liked tour. Additionally thereto, we have a tendency to apply daily and lifelong frequency caps specific to every user so as to stop overexposure.
We’ve achieved a Click Through Rate (CTR) of 0.09%, that generated a variety of recent sales. within the campaign’s inaugural month of activity, the value Per Action (CPA) was reduced by 20%, surpassing the client’s target. February 2013 saw post-click revenue – (generated by each dynamic retargeting and also the prospecting campaign) – manufacture a come back on Investment (ROI) of 272%.
20% less CPA
From The Client
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